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Since we’re already within the again half of July 2023, are you aware what you’re doing towards the tip of September? In case you’re planning a visit to Berlin round that point, and also you’re a BMW fan, then you definately’ll in all probability wish to mark your calendars for September 28, 2023. That’s the date when BMW Motorrad will formally open its brand-new BMW Motorrad Welt (that’s BMW Bike World) expertise, proper on the BMW Group campus in Berlin-Spandau.
Whereas the BMW Motorrad Museum showcases the Motorrad’s spectacular 100-year historical past, the brand new BMW Motorrad Welt will give attention to creating an built-in “model expertise.” What does that imply, precisely? From interactive shows, to meals, to an occasions house that’s bookable each inside and outdoors of the corporate, the Motorrad Welt is meant to attract guests additional into what makes BMW Motorrad tick.
Exhibitions will give attention to interactive experiences, such because the artwork of customizing motorbikes. BMW Motorrad additionally plans to contain its Gear and Equipment operations within the enjoyable, as properly. Guided excursions of the manufacturing plant facility may also be out there, so bike followers can get a behind-the-scenes glimpse at precisely how their favorites from the storied German producer are made.
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Different deliberate occasions throughout the house embrace dwell concert events, autograph periods, and even motorbike cinema screenings now and again. BMW Motorrad Welt is meant as a kind of cultural hub, specializing in all issues BMW and providing an immersive, visceral expertise, reasonably than one thing that guests can solely observe from a distance.
BMW Motorrad Welt opening ceremonies are deliberate to happen on September 28, 2023. Over 150 friends from throughout the worlds of tradition, sports activities, media, politics, and extra have been invited to attend, together with model ambassadors. The very subsequent day, friends might be invited to witness the BMW Motorrad Customizing Championship finale, specializing in customized R 18 motorbikes constructed by contributors from 18 totally different nations.
Following the opening ceremonies, BMW Motorrad Welt will formally open to the general public seven days per week. From Monday via Sunday every week, guests can cease by between the hours of 10 a.m. and seven p.m. On public holidays, BMW Motorrad Welt will formally be closed.
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