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Apple goes the additional mile to advertise Monday’s video-only Apple occasion, during which the corporate will announce updates to the 24-inch iMac and MacBook Professional that includes M3 Apple silicon chips.
Apple is sending out particular reward bins to pick out influencers, corresponding to Lamarr Wilson. The bins embrace a pair of AirPods Max headphones and a few “candy and spooky” snacks and drinks to eat whereas watching the occasion on Monday night time.
The upcoming occasion is the primary ever to be held within the night, happening at 5 PM Pacific Time on October 30. Apple is totally embracing the seasonal Halloween theme, as seen within the invite included within the reward field.
It reads:
It’s nearly Halloween and Apple has some treats in retailer for you.
On the night of October thirtieth, we’ll unveil one thing particular and invite you to affix the web watch occasion.
To make your viewing expertise a bit extra “spatial”, we hope you’ll get pleasure from immersive listening with AirPods Max, together with a couple of candy and spooky snacks.
Apple is anticipated to announce the next-generation of Apple Silicon Macs, that includes M3 chips. On deck is a brand new 24-inch iMac with M3, in addition to refreshes for the higher-end 14-inch and 16-inch MacBook Professional that includes M3 Professional and M3 Max configurations.
The strapline for the occasion is “scary quick”, a reference to the numerous CPU and GPU efficiency leap we expect to see within the swap from M2 to M3. The M3 can be constructed on a 3-nanometer fabrication course of, in addition to new CPU and GPU architectures based mostly off the A17 Professional design seen in iPhone 15 Professional.
9to5Mac will after all deliver full protection of all of the bulletins, when it kicks off at 5 PM on Monday.
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