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TL;DR
- Netflix will enable ad-tier subscribers to obtain reveals and flicks beginning by the top of this week.
- It will make the service the primary to supply the characteristic for an ad-supported plan.
- Binge watchers on this plan who’ve watched three episodes in a row gained’t be proven an advert on the fourth consecutive episode beginning subsequent yr.
It’s been a yr since Netflix’s ad-supported plan went reside, and the corporate is on the point of add some new options. Within the close to future, subscribers will be capable of obtain reveals and flicks, in addition to see fewer advertisements — when you binge-watch a collection.
In a weblog publish printed immediately, Netflix appears to be like again on the launch of its ad-supported plan and what’s to return down the road. Based on firm, it plans on giving ad-tier subscribers the flexibility to obtain reveals and flicks beginning by the top of this week. Netflix claims that it is going to be the primary streaming service to supply this characteristic to its ad-tier subscribers.
One thing else these subscribers will be capable of look ahead to is fewer advertisements. In Q1 2024, the corporate says it’ll introduce a brand new binge advert format. If a consumer watches three consecutive episodes in a row, this format will kick off, permitting the consumer to see the fourth episode ad-free.
Whereas these options will most likely come as welcomed modifications, chances are you’ll be irritated in a brand new method. It seems the streamer additionally plans on increasing its title sponsorships. This implies you’ll see extra preroll advertisements stating that so and so is “dropped at you by [brand name].” The corporate additionally introduced it has rolled out the flexibility to run 10, 20, and 60-second advertisements globally — initially, it was solely 15 and 30 seconds.
This announcement arrives on the heels of worth hikes to the Fundamental and Premium tiers. Luckily, the ad-based and Normal tier was sparred from the bump.
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