Vodafone Thought Added Wireline Prospects for Two Consecutive Months

Vodafone Thought, India’s third-largest telecom participant, added wireline subscribers for 2 consecutive months – October and November 2023. The info has been furnished by the Telecom Regulatory Authority of India (TRAI). In Oct 2023, Vi added 19,130 wireline subs and in Nov 2023, the telco added 5,952 subscribers.

Whereas the telecom participant is including wireline subscriptions, it is not including massive numbers or the type of numbers its opponents are gaining. That is why, on the finish of Nov 2024, Vi’s market share within the wireline section was solely 2.16%. Compared, Jio had 34.23% of the market, Airtel had 26.08%, and BSNL had 19.56% market share within the wireline section.

Vi operates its FTTH (fiber-to-the-home) service by way of One Broadband which presents companies in choose areas of the nation.

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Is Wireline Section a Big Potential for Vi?

Contemplating the expansion fee of wireline subscribers in India, there is a scope, particularly because the tradition of distant work is now a standard factor in India. Many workplaces within the nation are solely asking staff to stroll in two or three days of the week, whereas for the remaining week, these staff are requested to make money working from home. All of those houses the place persons are working or college students are studying on-line require an honest FTTH connection, which Vi can present.

The telco must provide you with specialised presents via One Broadband the place it additionally bundles OTT (over-the-top) content material for the shoppers. JioFiber and Airtel Xstream Fiber are the 2 high gamers within the nation adopted by BSNL Bharat Fibre within the wireline broadband house.

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ACT Fibernet, Excitel, and different gamers are rising quick out there. Vi wants to determine a approach to acquire market share by providing aggressive companies and plans to the purchasers.

In 2023, TelecomTalk reported that Vi has began providing Vi One, a bundled service with which customers get a cellular connection together with OTT advantages and a broadband plan powered by One Broadband. This service might help the telco in boosting its common income per consumer (ARPU) determine within the short-to-medium time period.